Copywriting Auckland NZ
Professional copywriting for your website makes sense
WEBSITE COPYWRITING
Strategically delivered words that make visitors take action
A good copywriter is an expert at satisfying your website’s two most important audiences: the search engine and your customer.
Google rewards websites if they hold the target audience, along with their ability to persuade people to interact with the site by clicking on the calls-to-action.
The bounce rate, page depth and time spent on the site is all monitored by the search engines, and it matters in your rankings. There’s a lot more to it than just keywords and phrases.
Well-written, relevant, valuable, entertaining, and error-free content is hugely important for your website. Alongside beautiful web design and imagery, it will make your site stand out above the rest.
Our copywriters are professionals who understand persuasion, conversion, strategy, marketing, branding, and advertising. They have years of experience in writing for the web and deliver impactful words that convert.
Copywriting Services
Our copywriting services include
Full website content
writing
You only have one chance to make a great impression. Professionally written copy on your website is as important as great design. It encourages your customers to buy and engage, highlights your point of difference, and improves your SEO.
Product and category descriptions
Search is important when it comes to e-commerce. A good copywriter will list more than just the details of your product, they also highlight the benefits and perhaps add some humour or emotion to convince your audience to buy now.
Blogs and news
articles
Regular new content should be part of your marketing mix. Google will reward you with better rankings if your copy adds to the user experience. You need website copy that’s to the point, useful, and informative. You can achieve it with a blog.
Social media content creation
Social media is a good way to promote your business and drive website traffic, but the content must be right. Social media means conversations and interaction via posts, stories, and chats. When done right, it can accelerate your business growth.
Branded and sponsored content
With sponsored or branded content, meaning co-producing stories with others or paid posts on a different platform, can help you gain traction and build awareness for your brand. It also gives you valuable backlinks and can increase your reach.
Media campaigns and press releases
For brand awareness and to tell your story, there’s nothing quite as effective as positive media coverage. Most publications and influencers work with a commercial model, but media coverage is still possible without a hefty bill. It’s done with good PR.
Professional Copywriting
Why Choose Professional Copywriting?
Publishing a regular stream of well-written content on your website and social media channels is important for a successful online presence.
Sure, you can do the writing yourself, but keep in mind that the focus of a professional copywriter is to write clear, concise, unique, and error-free copy. It will save you a lot of time when you outsource the task. It allows you to keep your focus on your core business goals and operations.
A copywriter can capture your services and your brand like no other. He or she knows how to persuade your audience with words so they will make a purchase or take action. That’s not something you can achieve by using Grammarly.
Copywriting with an SEO Focus
Let’s dig a little deeper into how copywriting supports SEO. To fully understand the difference between copywriting and SEO writing, you need to look at your content marketing as a whole.
Content marketing is the process of creating and sharing content with the purpose of attracting, engaging, and converting leads. The content comes in all sorts of formats such as your e-newsletter, website pages, blog posts, videos, press releases, social media posts, and any other messaging that you can include in your marketing campaign.
While all these marketing assets require writing, they are not all written the same way. SEO writing, also known as on-page SEO, is a type of copywriting where the focus lies on creating content that is both search engine and user-friendly. Simple Brackets’ copywriters excel at this. They write in a search engine friendly way and enhance the user experience at the same time.
Keywords are important. But there’s more…
You need content for your website that aligns with what people search for, which is why an SEO-focused writer starts with keywords. In the text, they will use as many words as possible that people search for in relation to your product or service.
These words or phrases (long-tail keywords) direct the content they create for you. But they do it in a way that it’s easy to read, informative, emotive, and persuasive. It’s relevant and easy to read.
While it is important that your content is “crawlable”, one of the main things Google looks for in web copy is relevance. Google’s algorithms rank content based on user intent. Because the search engine algorithms are always changing, our copywriters also constantly upgrade their skills.
Research is a major factor in the copywriter’s work. They research your industry, your business and culture, find the most relevant keywords, and they take a close look at your direct competition. Then they write the text uniquely for you and your audience. It will make you shine and see you stand out from the rest.
You are in GOOD company
We have helped many kiwi businesses achieve their business goals, here are few…










Very happy with the end result! The logo, website and the content, It’s exactly what we were looking for. Yogesh and the team really listen to your business requirements, what you have to say and guide you on the right path.
They have been very helpful and super easy to communicate to. Very much affordable with high-quality service, I would highly recommend simple brackets to everyone.

Director at Home Clean Team Ltd
Simple Brackets have been supporting our complex website for a number of years now. They provide prompt service, up to date technology and a high level of integrity.

Director at Helios Power Solutions
Have gone out of their way to help, a pleasure to work with..
I had a very clear idea of what I wanted , and Yogesh was absolutely fabulous to work with.. Extremely patient with the changes I needed to make.. I highly recommend Yogesh and Simple Brackets

Director at You’vegotitmaid
We have engaged Simple Bracket Ltd when we had difficult issues related to our E-commerce website and we need expert services urgently. The service we received from them were excellent. Yogesh was great and he knew what he was doing and coordinated with two other service partners to find a solution.
Very professional approach and timely communication. Although they may have spend extra time to resolve issue, no extra charges but stick to the what they say they will charge. No hesitation to recommend to any one who is looking for professional Web developers.
Thanks guys.

Director at Serandib
I had a wonderful experience working with Yogesh and his team at SimpleBrackets.Being a new business, a lack of technical knowledge was the biggest hurdle for me to make the right decisions. They helped me with this a lot. They provided the information and the guidance I needed even to hire other good businesses, so my business could grow in other areas as well.
My website was super slow and they helped me improve my site’s performance.
The ongoing support has been great so far and they have always been very responsive.

Director at Skin Works Clinic